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SERVICES

Some people dream of success. We make it happen.

SWOT Analysis

 

​This part shows a brief analysis of IKEA's strengths, weaknesses, opportunities and threats....

PEST Study

 

The article explains how the general environment is used in IKEA nowadays. “External environments emphasizes....

Control

 

It is generally known that IKEA has been established since 1943 in Sweden and IKEA is a global brand in the home furnishing market...

Motivation

 

This article will talk about how IKEA uses motivation in order to achieve success....

 

Leadership

Leadership is the process of influencing others in order to achieve group and organisational goals (McWilliams and Williams, 2014, p231). 

 

IKEA is a retail business that supplies for private households, which was founded by Ingvar Kamprad in 1943.

 

Now, IKEA’s CEO is Peter Agnefjall.

"If there is such a thing as good leadership, it is to give a good example. I have to do so for all the Ikea employees."
 

Ingvar Kamprad, Founder of IKEA

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